5 Tips to Be Happy at Work

first_imgHappiness is a nebulous concept. For many, of course, happiness is about not being at work, especially when there’s the World Cup to get excited about. But, given that we all – or at least most of us – accept the necessity to work to live, what do you need in a job to make you happy? Here are our five steps to find workplace happiness:1)    Don’t Stress OutOne of the quickest routes to unhappiness at work is stress. While pressure can be positive, especially when it’s related to things such as rising to a challenge or successfully meeting a goal or deadline, stress is different. Pressure and workload can, certainly, contribute to stress but, as the Health and Safety Executive has identified, stress tends to be related to six defining characteristics of a working environment:The demands put upon youHow much control or say you feel you have over your workHow well your role is understood or communicatedThe support you feel you get in your jobYour relationships (or conflicts)Whether your organisation is going through flux or change, and how well that is being managed and communicated.It stands to reason, therefore, that to be happy you ideally need all or some of the following: manageable demands, at least a modicum of say or control, a clear and defined job description, support from your boss and friends (or at least people you can get on with), and stability or, at minimum, an understanding of why change is happening.2)    Rewards and IncentivesCompensation, of course, can contribute to happiness in our work. But, while a decent salary is certainly an important part of work satisfaction – as much for what it says about the value an organisation puts on your contribution as for its actual monetary value – it’s by no means the only reward or incentive important for happiness in work.Feeling you are doing something valuable or worthwhile – for the public, your community or a cause perhaps – or feeling rewarded in other ways, maybe in terms of personal motivation, interest, responsibility or career progression, can all put a spring into your working day.Non-monetary rewards and incentives can be valuable, too, whether formal team away-days, gifts or vouchers, “invisible” benefits such as pensions or flexible working or just the occasional, simple “thank you”.3)    Your Role and ResponsibilitiesThis is a contentious one. Are particular jobs “happier” than others? Recent research by the UK government, for example, suggested vicars and priests enjoy the most satisfying working lives, with telesales workers, bar staff, rent collectors and leisure assistants unhappier, by and large.The research made the point that take-home pay and life-satisfaction are not necessarily linked. Arguably it is factors associated with a role – control, support, demands and so forth, as again highlighted above – rather than a role itself that will be important in determining how “happy” you are. But it may well be some roles lean more towards offering those determinants than others.4)    Your Work EnvironmentYour work environment, both the physical space and emotional landscape (in other words your friendships and relationships), can have an important effect on your sense of happiness or wellbeing at work.Office design can directly affect your health, as Science Daily reported earlier this year. Certainly, a pleasant environment, good facilities, a nice location, convenient commute, that great little place to pick up a coffee on the way in, can all feed into how you feel about your work, even if none is likely to determine how long you stay.But the emotional environment of your workplace – your relationships and friendships with colleagues, the similar “psychological contract” you have with your managers and bosses –can go a long way towards determining how happy, or not, you feel on a day-to-day basis.As Forbes recently highlighted, if you had to distil “happiness” at work down to two things it’d be: results (in other words achieving your goals and being thanked, as above) and your relationships.5. Work-Life BalanceClearly, if you get to Sunday night and a pit starts to form in your stomach about the week ahead, that’s not a good sign. But, at the same time, if you have something to look forward to outside of work – a hobby, friendships, family and so on – it can help make even the most unpleasant job more bearable.Whether yearning all day for what you do outside work is going to make the long hours stuck at your desk happier is a moot point. But ensuring work isn’t the be-all-and-end-all of your waking hours can often, counter-intuitively, make it much happier.last_img read more

5 Tips to Researching a Company’s Culture

first_imgWhat’s the adage? Find a job you love and you’ll never work a day in your life? Not if you don’t fit in with the company culture.With two-thirds of HR managers in OfficeTeam’s March 2015 survey citing cultural fit as a reason for losing employees, the adage should read something like: “Find a company you love and you’ll never have to work a day in your life.”Clearly, how you fit into a company’s culture and work environment is an important part of being happy and engaged at work, but how do you find a company you love? Where can you find out about a company’s culture before you take the job?Here are five strategies that will help you learn more about the culture of the companies on your shortlist:1. Take advantage of the Web.Nowadays, most people Google the things they aren’t sure about. Why not do the same with the employers that interest you?Google the company using the search string [organization name AND company culture], then sift through the results. For many companies, you’ll find reviews from sites like Glassdoor written by current and past employees that can give you insight into life at the company.Next, visit the company’s actual website and have a look around.Is there a “Life at” section or video that talks about its culture? Is the website written in a conversational or formal style? Are there pictures of actual employees? Are they shown working together or alone? Does the “About Us” page feel like it was thrown together as an after-thought? Or did the organization put time and effort into how it presents itself to the world?Answers to these questions can tell you a lot about how you’ll fit in at an organization and how much they value their own company culture.2. Interact with the company on social media.Is the organization engaging and active on social media, or does it simply interact with its audience when it wants to sell a product or share company achievements?The best way to find out is to connect with companies on their different social media channels and follow their corporate blogs. When you do, be active about it. Comment, retweet, share and interact with the company to learn more about how hands-on the company is and whether or not it actively engages its audience.3. Connect with people who’ve worked there.No matter where you get your job search advice, you’ll always hear about the power of networking. When it comes to researching company culture, networking can save you from choosing a company that doesn’t fit your style.Find current or past employees and connect with them via social media, email or a phone call and ask them what they think of an organization’s company culture. Let them know you are interested in applying, then ask them what it’s like to work at that company, in their division, and on their team. If possible, find someone with a similar position and ask about how the company culture impacts that particular role.Most important of all, make an impression on the people you speak with so if you do interview, they’ll remember you in a positive light.4. Take in your surroundings while you’re waiting.So, you did your homework and you’re sitting in the lobby of a company you love, waiting to be interviewed. Don’t just sit and think about how you’re going to answer the interviewer’s questions…look around. If you really think about it, you’re experiencing the company culture while you wait.Does it look like a place you would want to work? Are the employees friendly with one another? With you? Is the environment one you see yourself being able to add value to? Is the vibe you got from your research matching what you see in the office?Remember, you could be working here, so make sure it’s the kind of environment that would inspire you to do your best work, every day.5. Ask about it.If all else fails and you didn’t learn enough before the interview, use the Q&A portion of your interview to discuss the company culture. In order to paint the most reliable picture of the company’s culture, ask the interviewer to give you specific examples.While it’s great to hear that a company offers remote working and opportunities for advancement, it’s even better to hear about Cathy in marketing who works from home every Friday and how Jim — who used to have your job — rose through the ranks to manage his own team in just two years. These specific examples will give you a more detailed picture of how the company actually integrates its culture into everyday life.How important is company culture to you during your job search? How do you learn more about a company?last_img read more

You’re Organizing Your Day All Wrong—Here’s Why

first_img 4.4★ If you’re constantly frazzled on the job, logging super long hours with little to show for it at the end of the day, chances are good that you’re mismanaging your time. But the good news is it’s easy (enough) to reorganize your schedule and get back on a successful track, stat!“There’s a lot coming at us: mail—and [all kinds of] paper in general—emails, texts, phone calls, bosses calling for help, deadlines, projects—it doesn’t stop,” points out Felice Cohen, organizer and author of 90 Lessons for Living Large in 90 Square Feet (or More). No wonder so many of us get so behind and feel so exasperated. But it doesn’t have to stay that way. The answer isn’t to do more. “Not everyone can multi-task and most of us who do probably shouldn’t,” says Cohen. Rather, the answer is to do what you do smarter. And here’s how. 1. Keep only four items on your desk. Clear the clutter—trinkets and extra papers and Post-It notes and staplers and tape and that mug filled with 50 pens—and leave room only for your computer, inbox—the old school paper tray kind, if that’s your thing—phone, and to-do list. “This is your workspace and to get work done, you need the space,” says Cohen.8 Ways to Live A More Organized Life2. Keep a digital to-do list. Speaking of that to-do list: consider skipping the paper version and keep a digital list instead. Why? “A digital list allows you to search, which is a powerful advantage over paper,” explains Frank Buck, author of Get Organized! Time Management for School Leaders. For example, Buck says, “let’s say Jim walks in the door unexpectedly. You can search for ‘Jim’ on your list, and watch the list highlight only the things you need to talk with him about. Or, when you have down time, you can search for ‘call,’ and you will see a list of phone calls you could be making during that time, so you’re not wasting the time.” The Ultimate Cheat Sheet for Organizing Your Job Search3. Set aside 15 minutes at the end of each day. No, those last 15 minutes aren’t for deep breaths before you leave. They’re to set yourself up for success tomorrow. “Fifteen minutes before you leave for the day, put things away: file papers, return items to other offices, bring recyclables or trash to where it needs to go, rewrite your to-do list,” says Cohen. “You will come to work the next morning with a neat work area and a direction for the day.”4. Schedule “organizing” or “filing” time. But don’t wait until the end of the day to get all your organizing on, warns Cohen. (If you do, you may need more than 15 minutes to get on track for tomorrow.) Throughout the day, “even 10 minutes can make a difference,” Cohen says. “When you schedule lunch and meetings, you go, right? So add [organization time] to your day.  You can even return phone calls while you do—just put the phone on speaker.”Cool Companies Offering Unlimited Vacation & Hiring Now5. Put repeating tasks on autopilot. “Every job has projects that recur every year at the same time,” points out Buck. “And every job has little tasks that need to be handled weekly and monthly. Don’t reinvent the wheel every time you tackle one of the recurring projects.” Here, automation tools can be your best friend: pre-written ‘thank you’ emails to customers that you can copy and paste—or put on short-key—will save you valuable typing time. If your job keeps you on social media, there are tools you can use that will post for you. Just do a search for the tools that will help you most, and employ them as soon as possible. 4.1★ 23 hours ago 23h 3.8★ Product Management Lead – Cloud and Machine Learning Kinetica DB Arlington, VA 23 hours ago 23h See more Machine Learning jobs 3.9★ Senior Machine Learning Engineer, NLP Samsung NEXT New York State Machine Learning Engineer Expedition Technology, Inc. Herndon, VA 4.2★ Senior Software Engineer (Machine Learning/AI) Modern Hire Delafield, WI 23 hours ago 23h 5.0★ 23 hours ago 23h 3.8★ Postdoctoral Scholar for Multimodal Machine Learning and Natural Language Processing Institute for Creative Technologies Playa Vista, CA Machine Learning Engineer Quicken Loans Detroit, MI 23 hours ago 23h 23 hours ago 23h 3.9★ Senior Machine Learning Researcher Baidu USA Sunnyvale, CA 4.6★ Software Engineer (Analytics & Machine Learning) – DoD Clearance CyberCoders Arlington, VA 23 hours ago 23h 23 hours ago 23h 23 hours ago 23h Available Machine Learning Jobs 4.6★ Machine Learning Platform Engineer KeepTruckin San Francisco, CA 23 hours ago 23h Staff Software Engineer, Applied Machine Learning SmartNews, Inc. San Francisco, CAlast_img read more

21 Words To Never Include In Your Resume

first_imgWe have all heard the saying, “You’ll never get a second chance to make a first impression.” This is perhaps most true when it comes to a job resume. While many companies use screening software to initially evaluate a candidate’s resume, recruiters are largely the first people you must impress.“The language or content of a resume can definitely tank a job seeker’s chances of landing their dream job,” says Jamie Hichens, Senior Talent Acquisition Partner at Glassdoor. “You have a limited amount of time to catch a recruiter or hiring manager’s eye – use it wisely.”Filling precious resume space with verbose language or overused buzzwords can certainly backfire. Therefore, we tapped a group of HR and resume experts to give us the inside scoop on the 21 words and terms to never include in your resume. Scan your CV to make sure you’re not guilty of including these red-flagged terms:1. Unemployed“Your employment dates already show if you’re unemployed – you don’t need to highlight it,” says Hichens.2. Hardworking or Hard worker“We hope you are a hardworking individual who shows up to work on time and is self-motivated, but you don’t need to call it out,” she adds.3. “Ambicious”“Misspelled words [like this one] should never appear on your resume,” says Elizabeth Harrison, Client Services Manager and Senior Recruitment Partner at Decision Toolbox. “Read your resume numerous times, print it and take a pen to it and have someone else read it. One misspelled word can completely eliminate an otherwise strong candidate from consideration because it demonstrates lack of attention to detail.”4. Microsoft Office“Popular resume templates and HR pros prompt job seekers to include a list of strategic skills on their resume,” says Glassdoor expert Eileen Meyer. “From Java to Final Cut Pro, speaking Arabic to spearheading 150% growth, be sure to include not only the relevant skills that make you a perfect fit for the role, but also the skills that make you stand out. Take note, command of Microsoft Office is not a skill. It’s a given.”6 Impressive Skills to Include on Your Resume5. Objective“Is your career trajectory pretty straightforward and lacking major gaps between jobs? Then you probably don’t need an objective statement,” contends Glassdoor writer Caroline Gray. “If your resume is self-explanatory, there’s no need to take up valuable space with anything that’s redundant. Also, if you’re submitting a cover letter with your resume, that should be more than sufficient in addressing your objective for your application.6. Synergy“Words like ‘synergy’ and ‘wheelhouse’ are completely overused lingo,” insists Hichens. Steer clear.7. Reference Available Upon RequestHaving “references upon request” at the bottom of your resume is a sign that a candidate is overeager. If a recruiter wants to call to know more about you, they will reach out directly. There is no need to point out the obvious. As one HR expert said, “everyone assumes we want references, but honestly, we can ask.”5 Email Templates to Use When Asking for a Reference8. I, She, He, Him, Her“Talking in 1st or 3rd person reads weird – did someone write your resume for you? Just state the facts,” says Hichens. For example write, “Led a team of 4” not “I led a team of four people” or “Jamie led a team.”9. Rockstar“It’s been overused in the last five years,” insists Jennifer Bensusen, Technology Lead and Senior Recruitment Partner at national recruiting firm Decision Toolbox.  “Unless you are truly a singing superstar, applying for a wedding singer or entertainer role that is!”10. DabbledBensusen says do not use “technology or systems you have touched or were exposed to but really don’t know.”  For example, stay away from sentences like, “… a Software Engineer who dabbled with Python in college seven years ago but has been developing in .NET professionally since.” In this case, don’t add Python to your resume if you’re not a pro.How to Write an Irresistible Technical Resume11. On TimeAgain, a candidate being on time is an expectation. “[Instead] craft a well thought out, concise resume with interesting content on accomplishments, KPI success or significant highlights with bullets on what you did,” advises Bensusen. “Did you create efficiencies that saved the company big bucks?  Did you hire a stellar team that accomplished world peace?”12. Expert“Stay away from the word expert, unless you truly are,” says Bensusen.  Otherwise, “be prepared to be peppered with questions regarding your expertise.”13. Can’t or Won’tNegative words should not be included in a resume. “Resumes should demonstrate what you can do and not what you can not do,” says Harrison.14. Unnecessary personal informationHarrison advises that your “date of birth, family status, personal interests etc. should be avoided on a resume. These items do not pertain to the qualifications of an individual for a position.”How to Write A Cover Letter15. “I know HTML, Photoshop…”“Skills are the most common resume lies,” writes Heather Huhman, career expert, experienced hiring manager, and founder & president of Come Recommended.  “Although you may think that having every skill listed in the job description will get you the internship, that’s not always true. Telling the truth about your skills can set you up for success in your internship. You can still land the internship by being honest, and can gain valuable training and learning experiences on the job.”16. Hobbies“Content that does not relate to the job and does not address what qualifications a candidate has for a job can absolutely eliminate a candidate who may have accomplished many of the tasks that job is looking for, but was not articulated in the resume,” adds Harrison.17. Generalizations“Substantiate your accomplishments with numbers,” says Nicole Cox, Chief Recruitment Officer at Decision Toolbox. Some recruiters prefer to see actual numbers (such as “cut manufacturing costs by $500,000”), while others prefer percentages (“cut manufacturing costs by 15 percent”). Either way, provide enough context to show the impact. If your objective was to cut manufacturing costs by 10 percent, make it clear that you exceeded the goal.18. AccomplishedInstead of saying you are accomplished, show it. “Accomplishments are currency when it comes to resumes,” advises Anish Majumdar, CEO of ResumeOrbit.com. “The more you have, and the more applicable they are to the job you want, the greater your perceived worth. This can have a big impact not just on whether you receive an interview, but how much you’re ultimately offered. Front-load the accomplishment, then describe how it was achieved. For example, ‘Improved customer satisfaction 30% within 9 months through re-engineering support processes and introducing new training materials to staff.’”How to Identify and Develop Soft Skills19. Stay-at-home Mom Like personal information, do not feel obligated to explain gaps in your resume. “Personal information about age, relationships or children can expose you to discrimination,” warns Cox. “Employers aren’t allowed to ask for that kind of information, and you shouldn’t offer.” However, if you’d like to address a gap because you are re-entering the workforce, Cox says, “You can be creative, such as putting Domestic CEO as the title and listing ‘Successfully managed procurement, budgets and scheduling.’”20. Responsible for…“Often, careerists will write, ‘Responsible for’ at the beginning of a statement where a more powerful lead-in would energize; e.g., instead of, “Seasoned sales management executive …,” write, ‘Regional Sales Manager for Largest Revenue-Generating Area, exceeding competitors by 25-55% in revenue growth, year-over-year’,” says master resume writer Jacqui Barrett-Poindexter. “In other words, strengthen the story through muscular verbiage and results. Lead with strength and energy.”21. Results-oriented“While many other words are misused or diluted by overuse, these are the weakest and most abused,” says Barrett-Poindexter. “If your resume language or content is weak, unfocused and/or rambling, you can obliterate your chances of landing that dream role.” 23 hours ago 23h 23 hours ago 23h 4.7★ Restaurant Manager Red Lobster Orland Park, IL Manager Cafe Rio Mexican Grill Lynnwood, WA Store Manager Infinite Hair & Beauty Opelousas, LA 3.3★ Kitchen Manager Famous Toastery Myrtle Beach, SC N/A 3.4★ Hot, New Jobs For You Manager In Training Crew Carwash, Inc. Cumberland, IN 23 hours ago 23h Restaurant Manager Old Chicago Peoria, IL 3.4★ 23 hours ago 23h 23 hours ago 23h Canvass Manager HomeGuard Roofing & Restoration Denver, CO Restaurant Manager The Saxton Group Waco, TX 3.0★ 23 hours ago 23h 23 hours ago 23h 4.3★ 4.8★ 23 hours ago 23h 23 hours ago 23h Store Manager Northern Tool + Equipment Midland, TX 3.2★ View More Jobs Store Manager Chico’s FAS Braintree, MA 23 hours ago 23h 3.8★last_img read more

Financial Advisor Career: How to Become a Financial Advisor

first_img There are several steps to becoming a financial advisor. These are the crucial steps to take.1. Earn a bachelor’s degree. Most financial advisors major in finance or business. It’s not necessary to receive a master’s degree in finance or business to become a financial advisor.2. Consider an internship. Working as an intern can help you gain relevant experience in the financial field, and make you a more desireable job candidate after you graduate.3. Get certified or licensed. Depending on where you would like to work, you may need to receive special certification. For example, if you will work at a brokerage firm or bank and sell investment products, you may need to take and pass the Securities Industry Essentials (SIE) exam or the Investment Company and Variable Contracts Products Representative Qualification Examination (IR), for example. Find out what you need to take and pass it!4. Get a job! You may want to work at a large brokerage firm—think: Fidelity or Morgan Stanley—or a boutique financial planning firm. So, get your resume ready and apply! How to Become a Financial Advisor Financial Advisor Job Market How Much Does a Financial Advisor Make? Financial advisors need a variety of skills to be successful. Those skills include: Analytical skills. According to the BLS, in order to determine the best investments for clients, financial advisors must be able to take in a lot of information and process it quickly—all while weighing each individual client’s tolerance for financial risk. Interpersonal skills. “A major part of a personal financial advisor’s job is making clients feel comfortable,” according to the BLS. So, a good financial advisor also has good interpersonal skills, which helps clients trust them and accept their advice. Math skills. As a financial advisor, you’ll constantly work with numbers and will need to quickly assess how much investments have grown or shrank, the BLS says. Sales skills. Whether you sell investment products or not, you’ll still need to sell your own services, the BLS points out, which makes sales skills important in this job. According to the Glassdoor Job Market Report, there are over 5.5 million jobs in May 2019.The Bureau of Labor Statistics says that employment for personal financial advisors will grow by 14.9 percent between 2018 and 2026, which is faster than average. The BLS also anticipates a 10 percent growth in all financial analyst and advisor jobs in that same time. Related Careers in Financecenter_img What Does a Financial Advisor Do? A financial advisor wears many “money” hats. He or she helps clients to define and achieve their financial goals. And to do so, he or she reviews their finances and studies data; gives them advice on how to manage their money—and especially, how to invest it; helps clients plan for retirement, and can provide estate and tax-planning services. Financial advisors who work at banks or brokerage firms may also sell investment products, though not all do. Financial advisors’ salaries may range depending on years of experience and where they work. But on average, financial advisors earn $47,380 per year, Glassdoor data shows. According to U.S. News, financial Advisors made a median salary of $90,640 in 2017; the Bureau of Labor Statistics says the median pay for a financial advisor was $88,890 in 2018. Financial advisors typically earn both an hourly wage and fees for successful investments.   Skills Needed to Be a Financial Advisor   You may not want to be a financial advisor, but there are plenty of other jobs within the finance industry. Here are some other options:Budget AnalystAverage Salary: $76,220Degrees required: Bachelor’s degreeFinancial AnalystAverage Salary: $85,660Degrees required: Bachelor’s degreeInsurance Sales AgentAverage Salary: $50,600Degrees required: High school diploma or higher level of educationReal Estate BrokerAverage Salary: $50,300Degrees required: High school diploma or higher level of educationFinancial ManagerAverage Salary: $127,990Degrees required: Bachelor’s degreelast_img read more

Zlatan convinced Man Utd chiefs to go for Ronaldo

first_imgManchester United chiefs have no concerns over Cristiano Ronaldo’s age should they move for the Real Madrid star.The Manchester Evening News says Zlatan Ibrahimovic has managed to persuade his club into possibly bringing him back to Old Trafford eight years after he made the switch to Spain.The Red Devils board have been left staggered at the supreme fitness of the 35-year-old, who proved that age was only a number.Before injury cut short his season, Ibrahimovic banged in 28 goals in 46 games, and United’s executive vice-chairman Ed Woodward believes Ronaldo, 32, will perform even greater than the former Paris Saint-Germain star.The Portuguese maestro possesses greater speed and agility over the super Swede, and consistently performs on the big stage – as well as already having a superior understanding of the Premier League.last_img read more

Tottenham launch bid for Schalke midfielder Max Meyer

first_imgTottenham are launching a bid for Schalke midfielder Max Meyer.The Sun says Spurs look set to make a £17.5million move for German Under-21 star Meyer.Mauricio Pochettino was quoted a staggering £39m fee when he tried to sign the Schalke winger last summer.But now Meyer, 21, is available for less than half that figure after refusing to sign a new contract with the German club.Tottenham scouts were in Poland at the weekend to see Meyer score his team’s opener in their 2-0 win against the Czech Republic at the Euro Under-21 finals.And Pochettino is keen to wrap up a deal for a player who fits perfectly into the club’s policy of signing promising young talent whose value will increase.last_img read more

Tottenham fullback Ben Davies proud of late season form

first_imgTottenham fullback Ben Davies was delighted with his end of season form.Davies stepped in for the injured Danny Rose in January.Asked if fans had seen him at his best, the 24-year-old replied: “Yes, probably. I think it’s been nice to have a run of games. Especially as a full-back, every game has to be about consistency and the more games you can play in a row the better really.“When you get that run of games, you get that little bit sharper, a little bit fresher and sometimes that just comes with playing. It’s been nice to have got a couple of goals at the other end as well. I’ve really enjoyed playing in the last few months and I feel I’ve been doing alright.”last_img read more

Liverpool boss Klopp plans record bid for RB Leipzig midfielder Naby Keita

first_imgLiverpool boss Jurgen Klopp is ready to splash out big for RB Leipzig midfielder Naby Keita.The Mirror says Keita, 22, has been heavily linked with a move to Anfield this summer with Klopp keen to bolster his ranks ahead of next season.The German boss has already got his transfer business underway after sealing a club-record £36.9million move for Mohamed Salah from Roma.But the Liverpool boss is ready to smash this to sign the Guinea international.Leipzig chief executive Oliver Mintzlaff admitted it would be “irresponsible” to offload their prized asset before their first Champions League campaign.But Klopp has made Keita, who is valued at around £70m, his No 1 midfield target and is keen to test their resolve.last_img read more

Don’t speak doglish

first_imgI’m really enjoying Lois Kelly’s book, Beyond Buzz, which she mailed me after I blogged about the executive summary.In a written Q&A that was packaged with the book, she says this. Read it, substituting in your mind the words “nonprofit” for “company” and “donor” for “customer.”Avoid DOGLISH at all costs. What I mean is that companies speak their own language of what they think is transformational, innovative, or revolutionary to customers. Yet customers speak an entirely different language and don’t have a clue what companies are talking about. (Or they know and don’t care.) Sort of like when we ramble on and on to our dogs, and they look at us with this puzzled look wanting us to just say, “sit,” and “treat.” Talk about what customers want to know. Avoid the buzz words and self-congratulatory adjectives.I get a lot of Doglish in my inbox. Avoid at all costs the following doglish: sustainable development, empowerment of disenfranchised groups, CSR, interface, strategic, strategize, leverage, synergy, taking to scale… arf! arf!last_img read more

Online Fundraising Tactics – What Works?

first_imgAverage Response RateAverage Gift No Deadline$60 Average Gift Series1.32 percent$99 Matching Gift Versus No Matching Gift For more information on study methodology and statistical significance of results, please see Study Methodology, below. Multi-Appeal Versus Standalone Deadline$93 When it comes to online fundraising, there is no “one size fits all” magic formula to inspire list members to give. However, some tactics do work better than others.In an attempt to find out which strategies work best and when, we reviewed more than 180 fundraising appeals sent out over the course of the 2006 calendar year by nine prominent national non-profit organizations (see Study Participants for a full list). We explored everything from “double your money” matching gift opportunities to deadline-driven campaigns to goal-oriented asks. For the purposes of our analysis, we grouped the appeals we reviewed into one or more of the following four tactic categories:Multiple Appeal Series. Messages sent as part of a cohesive, multiple appeal campaign over the course of three weeks were compared to stand alone appeals that were not part of a larger series.Deadline-Driven. Stand alone or multiple appeal series that used a deadline to drive giving were compared to those without a deadline.Matching Gift. Stand alone or multiple appeal fundraising series that included a matching gift offer were compared to those without a matching gift element.Dollar Goal. Stand alone or multiple appeal series that focused on reaching a monetary goal were compared to those that did not make use of a dollar goal.However, many of the messages we reviewed fell into more than one of these categories — for example, a three-appeal matching gift series with a deadline of June 2nd and a goal of raising $25,000 would fall into all four categories. Because there are substantial variations in response rate, average gift, etc., among the organizations, we chose to evaluate these four tactics within each organization rather than compare the messages to each other. This led to a fairly small sample size, making it harder to draw definitive conclusions; however, our results did trend toward statistical significance in three of the four tactic categories.Multiple Appeal SeriesPerhaps the most striking finding was the difference between multiple appeal series (a fundraising campaign made up of two or more appeals) and single or “stand-alone” fundraising appeals. We found that the multiple fundraising appeal series tended to outperform one-time appeals, resulting in both a higher response rate and a higher average gift. Match.58 percent$59center_img Standalone.31 percent$55 Matching GiftsDespite the fact that our small sample size prevents us from drawing any firm conclusions, the results of the analysis did trend towards significance. It appears that the idea of making a donation that will be doubled by another donor (or group of donors) is motivational to many online donors. A matching gift campaign also provides the perfect rationale to introduce a deadline and to send out multiple appeals, both good ways to boost returns. Deadline-Driven Appeals and SeriesThe results of our analysis showed that appeals and series that included a deadline by which gifts must be made tended to be more effective than open-ended appeals without specific deadlines. Although the difference between average gifts was significant, the difference between the response rates was not statistically significant (so we have not included it here).Although further analysis (ideally with a larger sample size) is warranted, it appears that deadlines, whether tiered to some real-life event or introduced without explanation, do tend to boost the returns on a fundraising appeal or campaign. No Match.34 percent$39 Deadline Versus No Deadline Average Response RateAverage Gift Dollar GoalsUnfortunately, the jury is still out on the effectiveness of including a dollar goal in a fundraising appeal. The results of our analysis were not large enough (again, possibly because of the small sample size) to be considered statistically significant. However, setting a dollar goal for a fundraising campaign does provide a solid rationale for setting a deadline to reach the goal and for sending multiple appeals leading up to the deadline — both tactics which are likely to increase response rates overall.ConclusionNo matter what your current fundraising strategies or goals are, we recommend that you continue to test different messaging hooks and tactics to find out which ones work best for your audience. A carefully crafted multiple appeal series could be used in conjunction with standalone messages, and might just increase your response rates and overall donations. Deadlines, matching gifts, and dollar goals are creative (and often effective) ways of raising money and engaging your email list members. Every organization has unique and specific needs, but the strategies described above are a useful place to start testing new approaches.Study ParticipantsDonorsChooseLeague of Conservation VotersNational Parks Conservation AssociationOxfam AmericaPlanned Parenthood Federation of AmericaPhil Angelides’ Campaign for Governor of CaliforniaPublic CampaignSave Darfur CoalitionThe Wilderness SocietyStudy MethodologyWe reviewed more than 180 fundraising appeals sent out by the nine national nonprofit organizations listed above between January and December of 2006. We examined appeals in four categories: appeal versus series, deadline-driven versus no deadline, matching gift versus no match, and dollar goal versus no goal. As explained above, every fundraising appeal was categorized by whether it was a member of each appeal category; this allowed for messages to belong to none of these categories or all of these categories.Because differences among the organizations’ message tone and donor databases were difficult to control for, we compared messages by fundraising tactic within organizations. One downside to using this “paired samples” data was that it kept our sample size small, which reduced our ability to generalize the results to all organizations.Given that the sample size was so small, it is encouraging to see some statistically significant (at the .05 level) results in the data we presented. Our results did trend toward statistical significance in three of the four tactics investigated. “Statistical significance” means that the differences we found within the paired samples were unlikely to be the result of chance variations. For more information about statistical significance, check see Statsoft’s article Elementary Concepts in Statistics.About the Authors: Karen Matheson is the Manager of Quantitative Research and Analysis for M+R Strategic Services.Eve Fox is a vice president of the eCampaigns division of M+R Strategic Services.Copyright © 2007 M+R Strategic Services. All Rights Reserved.last_img read more

15 Secrets to Great Subject Lines

first_imgKatya’s note: The name of a white paper recently caught my eye – it promised 15 rules to good email subject lines. My marketing colleague Rebecca Ruby here at Network for Good was interested too — and lucky for us, she read it and summarizes it here for us. Thanks Rebecca!By Rebecca Ruby, marketing maven at Network for GoodLyris HQ has a great a white paper “Email Subject Lines: 15 Rules to Write Them Right,” which highlights the make-or-break importance of subject lines. It’s well worth taking a few moments to go through their registration and obtain your own copy, but here my favorite highlights:•Test! Test subject lines. Write them early (not at the last minute). Test again, measure results, and use those analytics to drive future content.•Structure and content are both important. You need to be cognizant of where the key info goes, as well as how strong your call-to-action is.•Subject lines play into trust-building. The subject line can include a branding element or another device to tie to the “from” address. A quick way to kill that positive messaging? Stretching the truth about what’s inside the message.Here’s a breakdown of their entire list:1. Read the newspaper. Newspaper headlines highlight a story’s most important fact in a limited space—which is coincidentally exactly what marketing email subject lines should do.2. There is no sure-fire formula. Subject lines are non-recyclable and not necessarily the same when sending different types of campaigns.3. Test, test, test. According to rule 2, there’s not a surefire winner, so be sure to allow time for testing.4. Support the “from” line. The “from” tells recipients who sent the message, and the subject line sells that recipient on whether to open it. You don’t need to repeat your company name in the subject, but do consider some subject-line branding (ex: the name of the newsletter).5. List key info first. Put the key information in the first 50 characters. Not sure where the subject line will be cut off? Send it to yourself to test and check!6. Open rates don’t always measure subject-line success. Your end goal is not necessarily high open rate, but to have subscribers take a specific action. Focus on those results instead of open-rate numbers.7. Personalize. Personalize subject lines based on your recipients’ content preferences and/or interests, and then be sure to make it easy for readers to find and update this information upon receiving your message.8. Urgency drives action. Set deadlines for action, and consider using a series: “Only five days left until–!” followed up later in the week with, “Just 24 hours left until–”9. Watch those spam filters. Run your copy through a content checker to identify spam-like words, phrases and construction. A couple of big no-no’s: all capital letters and excessive use of exclamation points.10. “Free” is not evil. As a follow-up to number 9, avoid putting the word “free” first, but you needn’t leave it out entirely.11. Lead, but don’t mislead. Subject lines are not the place to overpromise. Be truthful about whatever the text claims to avoid distrust.12. Write and test early and often. Flip your thinking: Craft and test your subject line prior to composing the rest of your message. (Remember rule 3?)13. Review subject-line performance over your last several campaigns or newsletters. Not only will this type of data-mining shed light on your subject-line successes (highest conversation rates, click-through rate, etc.), it will drive future content strategies.14. Continue the conversation. Sending campaigns more frequently than once per month or quarter helps create a back-and-forth with readers, and also allows for content follow-up if something from a previous campaign has news.15. Can you pass the must-open/must-read test? Must-read means this: If a subscriber doesn’t open the email, they will feel like they are out of the loop and may have missed an offer they will regret not taking advantage of. Also, be sure to check out whether your message is going to the bulk-folder (see rule 9).last_img read more

Buzz Meeting: Day 3 recap

first_img ShareEmailPrint To learn more, read: Posted on October 7, 2011November 13, 2014Click to share on Facebook (Opens in new window)Click to share on Twitter (Opens in new window)Click to share on LinkedIn (Opens in new window)Click to share on Reddit (Opens in new window)Click to email this to a friend (Opens in new window)Click to print (Opens in new window)The third day of the MHTF Buzz Meeting was led in large part by five of the Young Champions of Maternal Health. The purpose of their session was for the meeting participants to come up with a fifth burning question about the current state of maternal health. The first two days of the meeting were focused by four questions developed by four provacateurs in collaboration with the MHTF team, but the fifth question afforded the opportunity to think of what was missing from the previous two days.In five small groups, the meeting participants discussed what they felt was missing from the previous days and the maternal health discussion in general. While a complete consensus was not reached, many of the questions addressed similar issues. The list of questions included, but was not limited to:How will we ensure that MH stays on the global agenda after the MDGs?How do we strengthen implementation and grassroots – to include accountability, sharing of knowledge/best practices/funding?Where are abortion, girls ed, nutrition and other issues that should be on this list?Now that we know what we do, should we be focusing on interventions?How can the global MH community work alongside community health champions?How can we support accountability at local/national?How can the MH field expand without losing focus?How do we get down to local level?Share this:last_img read more

Social Accountability: The Answer to Ensuring Reproductive and Maternal Health Rights in the Post-MDG Era?

first_imgPosted on May 2, 2014May 1, 2015Click to share on Facebook (Opens in new window)Click to share on Twitter (Opens in new window)Click to share on LinkedIn (Opens in new window)Click to share on Reddit (Opens in new window)Click to email this to a friend (Opens in new window)Click to print (Opens in new window)May 05, 2014 12:00pm — 2:00pmEvent Co-sponsors: Global Sustainability and Resilience ProgramAs part of the MHTF and Woodrow Wilson Center’s Advancing Dialogue on Maternal Health series, this maternal health dialogue will discuss equitable participation of women, youth, and their communities in the design, delivery, and monitoring of reproductive and maternal health policies and programs. Social accountability mechanisms create meaningful links between citizens, service providers, and governments that can in turn lead to more responsive, accountable, and effective health systems. In Malawi, the government and CARE are currently implementing a Community Score Card at the district level to improve health outcomes and ensure rights. Are such social accountability efforts the answer to keeping rights at the center of our sexual, reproductive and maternal health efforts?Join the conversation on Twitter by following @NewSecurityBeat and find related coverage on our blog at NewSecurityBeat.org. And check out the live webcast of the event on Monday.Share this: ShareEmailPrint To learn more, read:last_img read more

Vote the freelance slate!

first_imgForgive us, nation, while we obsess over local politics for just a little longer. Tomorrow is the NYC primary, and we’re crossing our fingers ’til they’re white at the knuckles that all our hard work will pay off and New Yorkers can get some freelance-friendly candidates into office. It’s been a fun step into the electoral realm, and we couldn’t have been more impressed by our incredible member volunteers. Big Apple folk: Check out who got the Freelancers Union endorsement tonight, dream of tax equality and retirement security tonight, and then head to your polling site tomorrow. And you’ve already sent this video to a freelancer you know and love, right?last_img read more

Holiday Shopping Advice You Won’t Get From Your Mother

first_imgHas an organization or university offered you an opportunity with a stipend? Whether it’s an internship or apprenticeship, a stipend is a set amount of money that helps offset living expenses. This fixed amount is financial support provided while you’re… Full Story,Truth is, there is a lot to be excited about when it comes to college: new friends, a new routine, (college parties!), and more independence. But along with all these perks, it’s also time to start thinking about your finances…. Full Story,A routing number is a unique number that identifies a specific banking institution. Each routing number is made up of nine digits. Routing numbers are sometimes referred to as an American Banker’s Association routing transit number or an ABA RTN…. Full Story,It’s stressful enough having a car loan over your head and staying on top of your monthly payments. But what if you have an upside-down car loan — in other words, the amount you owe on your set of wheels… Full Story,When you’re trying to get your financial house in order, it’s easy to get lost in the specifics. You might stress about how to adjust your budget, where to find some extra cash for the holidays or what funds to… Full Story,Shortly after graduating from New York University with a Master’s degree, Melanie Lockert turned to food stamps, as she worked her way out of $81,000 in student loans. “There were a lot of emotions around carrying that debt. It caused… Full Story,Traveling is one of the best things in life, and luckily, low funds don’t have to dash your dreams of enjoying an epic adventure. A wealth of destinations—both in the U.S. and abroad—are so affordable that even hardcore penny pinchers… Full Story,While we don’t yet have flying cars that collapse to the size of a suitcase, pneumatic tubes that transport us from room to room or machines that automatically bathe and clothe us in the morning, every day we’re getting closer… Full Story,Times have changed since Grams and Gramps were your age, looking to settle down and buy their first home. But today the house with the white picket fence—or that trendy loft in downtown—isn’t completely out of the question if you… Full Story,We recently hosted a Twitter chat as part of our #RealTalkSeries. And let’s just say, things definitely got real. Many of you joined us to discuss “taboo” and cringe-worthy money questions such as how to improve a bad credit score,… Full Storylast_img read more

Beyond Green Beer: 9 Shamrock-Inspired St. Patrick’s Day Recipes

first_imgThe average person may see anywhere between 4,000 and 10,000 ads in a single day. From binge-watching your favorite shows to checking the pile of coupons in your mailbox, advertisers have inundated our lives. Most of the ads we see… Full Story,Dressing up for Halloween is one of the best parts of the holiday, especially if you’re a creative person. But buying a Halloween costume can get expensive, with many costing more than $50 a pop. And unless you plan to… Full Story,You may not find it on an official calendar anywhere, but Friendsgiving is a newer holiday that has gained popularity in recent years. Much like Thanksgiving, Friendsgiving is a time to gather around the table with loved ones in the… Full Story,My birthday is on Halloween, so every year I get super excited. I plan what my costume will be, decide how I want to celebrate and text all my friends to let them know. Last year, I was finally able… Full Story,Not much of a football fan? Don’t know what all the cheesehead hat-wearing and face paint-smearing is all about? Skip hanging out at the local sports bar or sitting in the stands at a game, and put on your entrepreneurial… Full Story,Living paycheck to paycheck can feel like an endless scramble. Rent is due on the first but your paycheck won’t clear until the second. On top of everything, you need to pay for groceries, a bus ticket, and utilities before… Full Story,Decision fatigue is the decline in energy and focus you experience after making too many decisions. This mental drain causes your brain to abandon your willpower in order to seek more immediate rewards, which leads to poor decision making and… Full Story,If you ask a random person on the street what they do, chances are they have a lot of slashes and hyphens in their job titles. In this day and age, if you don’t have multiple sources of income… Full Story,Do you consider yourself a financially responsible young adult? Personally, I like to think that my finances are mostly in order. Rent, student loans, car payments—everything big is blocked off nicely. If the math works out right, I have a… Full Story,In the financial world, nothing evokes feelings of terror quite like the word “bankruptcy”. It’s become synonymous with a complete and utter collapse of one’s finances – a black hole that’s almost impossible to climb out of. When you declare… Full Storylast_img read more

5 Steps to Getting the Financial Education You Need

first_imgThe average person may see anywhere between 4,000 and 10,000 ads in a single day. From binge-watching your favorite shows to checking the pile of coupons in your mailbox, advertisers have inundated our lives. Most of the ads we see… Full Story,Dressing up for Halloween is one of the best parts of the holiday, especially if you’re a creative person. But buying a Halloween costume can get expensive, with many costing more than $50 a pop. And unless you plan to… Full Story,You may not find it on an official calendar anywhere, but Friendsgiving is a newer holiday that has gained popularity in recent years. Much like Thanksgiving, Friendsgiving is a time to gather around the table with loved ones in the… Full Story,My birthday is on Halloween, so every year I get super excited. I plan what my costume will be, decide how I want to celebrate and text all my friends to let them know. Last year, I was finally able… Full Story,Not much of a football fan? Don’t know what all the cheesehead hat-wearing and face paint-smearing is all about? Skip hanging out at the local sports bar or sitting in the stands at a game, and put on your entrepreneurial… Full Story,Living paycheck to paycheck can feel like an endless scramble. Rent is due on the first but your paycheck won’t clear until the second. On top of everything, you need to pay for groceries, a bus ticket, and utilities before… Full Story,Decision fatigue is the decline in energy and focus you experience after making too many decisions. This mental drain causes your brain to abandon your willpower in order to seek more immediate rewards, which leads to poor decision making and… Full Story,If you ask a random person on the street what they do, chances are they have a lot of slashes and hyphens in their job titles. In this day and age, if you don’t have multiple sources of income… Full Story,Do you consider yourself a financially responsible young adult? Personally, I like to think that my finances are mostly in order. Rent, student loans, car payments—everything big is blocked off nicely. If the math works out right, I have a… Full Story,In the financial world, nothing evokes feelings of terror quite like the word “bankruptcy”. It’s become synonymous with a complete and utter collapse of one’s finances – a black hole that’s almost impossible to climb out of. When you declare… Full Storylast_img read more

How to Create Your First Financial Plan

first_img Post navigation Structure is the key to growth. Without a solid foundation – and a road map for the future – it’s easy to spin your wheels and float through life without making any headway. Planning allows you to prioritize your time, plot your future and measure the progress you’ve made.That’s especially true for your finances. A good financial plan allows you to grow and improve without any wasted effort, so you can focus on what’s most important to you. As long as your plan is solid, your money will do the work for you.Thankfully, a good financial plan doesn’t have to be complicated. Here’s a step-by-step guide to creating your first one.Evaluate Where You StandBuilding a financial plan is like creating a fitness program. If you just start doing random exercises, you could end up injuring yourself without making any actual progress. You need to get an accurate assessment of where you stand, devise a strategy to address any weak points and construct specific goals to work on.There are a few ways to determine your current financial status. The first is your net worth, or what’s left over after you subtract your liabilities from your assets.Liabilities are debts, like your student loan balance, mortgage or revolving credit card debt. Even the $1,500 you owe your parents is a liability. Assets are what you own, such as the money in your bank account, retirement account or the equity in your home. Your assets and liabilities will change over time, especially if you pay off debt and grow your savings.A recent college graduate might have a negative net worth if they carry a high student loan balance and have only $500 in the bank. After paying down that debt and increasing their income, that same person may have a high positive net worth.You should track your net worth on a regular basis. If it goes up, you’re making progress. If it decreases, you’re probably doing something wrong. It’s that simple.Track Your SpendingAnother way to evaluate your finances is to measure your cash flow, or how much you spend compared to how much you earn. While net worth gives you a clear idea of where you stand financially, cash flow is a great way to determine where you’re headed.Negative cash flow means you spend more money than you make, which could lead to a growing credit card balance and eventual bankruptcy. Positive cash flow means you spend less than you earn. This leads to a surplus, which you can add towards any financial goals you have.Once you have an idea of your cash flow, it’s time to set up a budget. Budgeting will help you sort out your priorities and filter your money into the right areas.Create GoalsNow that you have a clear picture of your finances, it’s time to put your money to work. The question is, what do you actually want it to do? Do you want to pay off your loans? Do you want to buy a rental property? Do you want to retire at 45?Make a list of your goals and dreams, like running a doggy daycare or living part-time in Paris. A financial plan should incorporate what you want most in life, even if it sounds outrageous.Goals keep you motivated to spend less money, stick to your budget and make difficult choices. Goals remind you why you’re not going on vacation or why you’re driving a beater. Living a financially responsible lifestyle can be a slog at times, so it’s important to have a clear reminder of why you’re doing it in the first place.When I graduated from college, my goal was to pay off my student loans in three years. Once I did that, my next goal was to become self-employed. After that was accomplished, my husband and I decided we wanted to save for a home. Six months ago, we bought our first house. Our next goal is to increase our income and save more for retirement.Goals aren’t static things, so expect them to change over time. When that happens, your financial plan should change with them.Create a SMART PlanFollow the acronym SMART to help you make an actionable and useful plan:Specific: Your plan needs to be concrete and detailed. Don’t say, “I want to retire early.” Say, “I want to retire at age 50 with $2 million in my IRA.”Measurable: They say you can’t manage what you don’t measure. Create a system to track your progress, whether it’s a spreadsheet, budgeting app or bullet journal. Check in once a month to monitor your plan and update it if necessary.Achievable: Every plan should be achievable. It doesn’t have to be easy, but it should be possible and realistic. Saving $100,000 in three years isn’t doable if you’re earning $25,000 a year and have $50,000 in student loans.Relevant: This is your financial plan, so make sure you’re planning for something you actually care about. For example, a lot of my fellow personal finance writers are on the early retirement bandwagon. That’s not something I want to reach, so creating a plan to retire at 40 wouldn’t be relevant.Time-bound: A successful plan should have a timeline, which keeps you on track and helps you know if you’re veering off-course.It’s always a good idea to reevaluate your plan if you get married, have kids or quit your job. Every few months or so, take some time to look at your progress and assess problem areas. Take the time to celebrate milestones – it will help motivate you going forward.Ask for feedback on your plan from people who know you. Your best friend might point out some things you’d forgotten about, like your desire to get a dog or live in a downtown loft. You can also run it by a professional financial planner, who can provide some objective insight and professional wisdom.Share this:Click to share on Twitter (Opens in new window)Click to share on Facebook (Opens in new window) RelatedHow to Free Yourself from Financial StressJuly 3, 2019In “Financial Goals”The 529 College Savings Plan: Why You Should Consider OneNovember 28, 2018In “Student Finances”How to Organize Your Financial AccountsDecember 27, 2018In “Financial Literacy” last_img read more

By the Numbers: The Business Case for Reducing Food Loss and Waste

first_imgOne company, for example, looked at how much was being lost or wasted at one of its UK sites, finding 7 percent of the weight of ingredients was residue left in containers being pulled from production. By implementing a simple process to capture and keep that residue, rather than let it go to waste, the company realized an astounding 318:1 return.Another company operating in workplace restaurants was able to identify hotspots of waste from out-of-date food, overproduction and consumers throwing out uneaten food. By investing in better meal forecasting, training staff and engaging their customers, the company realized a 5:1 return.Economic Benefits for Cities and CountriesThe incredible returns aren’t limited to the private sector, either. The report looked at figures from the United Kingdom, the only nation we found with available full cost-benefit data. From 2007 to 2012, a nationwide initiative helped curb household food waste by 21 percent. For every £1 ($1.22) the government, companies and the nonprofit organization WRAP invested in the successful effort, households and local authorities saved £250 ($305), a 250:1 return on investment.That level of savings isn’t a one-off. In 2012, six London boroughs started a local-level effort to mirror the national initiative. After just six months, participating households were wasting 15 percent less food, which translated to spending less money on food they would have typically purchased and thrown out. In total, for every £1 ($1.22) the boroughs invested to cut household food waste, consumers saved £84 ($102) and the boroughs £8 ($10) from avoided food waste disposal costs. Just think of what that added money means for families and cities! The Benefits Extend Beyond Dollars and CentsThe report, aptly named The Business Case for Reducing Food Loss and Waste, was released on behalf of Champions 12.3, a coalition of nearly 40 leaders across business, government and civil society who are dedicated to achieving the Sustainable Development Goals’ Target 12.3 to halve food waste and cut food loss by 2030.I’m a member of the coalition because I think it matters that nonprofit leaders join with CEOs and others to share a common message: Food loss and waste is a solvable problem. it’s important for businesses and governments alike to know that there are very tangible reasons for doing something about it.An estimated one-third of all food produced in the world is lost or wasted each year. That figure alone can seem daunting, but the non-financial benefits for action are clear, too.Curbing food loss and waste can also curb climate change. An estimated 8 percent of greenhouse gases are attributed to food that’s produced and never eaten. If food loss and waste were a country, it would be the world’s third-largest emitter, right after China and the United States.Reducing food loss and waste also saves natural resources. It takes more land than the size of China to grow all the food that’s never consumed.There’s no value at all from using enormous land and water resources and warming the planet in order to produce a billion tons of food that ultimately don’t get eaten – particularly when one in nine people is malnourished in the world.We now have the kind of financial evidence that reducing food loss and waste is the right thing to do for bottom lines and people’s pockets. I hope that will remove one of the barriers to tackling food loss and waste. We have to make use of this evidence to drive forward innovation, so that our food system becomes more sustainable, businesses thrive and we all save money. We are all interested in seeing value for money – whether we are individuals, businesses or government. Now, a new report makes plain the very sound business case for reducing food loss and waste. The figures will turn the head of even the hardest-nosed budget director.Businesses Save Money by Reducing Food Loss and WasteAfter evaluating cost and benefit data for 1,200 business sites across 700 companies in 17 countries, researchers from WRI and WRAP found that nearly every company had a positive return on their investments to curb food loss and waste in operations. Half realized a 14-fold or greater return. Simply put, for every $1 invested in things like training staff to lose less food in production, $14 or more were saved.last_img read more