“Over the next six months, we will continue to work toward the separation of the two businesses, proceeding down a dual track to prepare for either a spin-off or a sale,” L Brands said in a statement to CNN.Although Bath & Body Works is closing as many as 40 of its stores within malls, it will also open about 50 locations in North America this year, many of which will be standalone or off-mall locations.Mall retailers have struggled in recent years — even before the pandemic — as mall foot traffic has diminished. Gap and Macy’s have both announced plans to fully or partially exit malls.[CNN] — Sasha JonesContact Sasha Jones Share via Shortlink Email Address* Share on FacebookShare on TwitterShare on LinkedinShare via Email Share via Shortlink (Getty, iStock)Victoria’s Secret’s plans for its future are, well, not so secret.The lingerie retailer will close 30 to 50 stores in the United States and Canada this year, CNN reported. The move comes after the brand closed 241 stores in 2020.The closures will leave Victoria’s Secret with 848 stores across the two countries, down from more than 1,100 just a year ago.Its parent company, L Brands, previously made a deal with private equity firm Sycamore Partners to sell a majority stake in Victoria’s Secret and take the company private, but those plans fell through. The company, which also owns Bath & Body Works, is still exploring a sale of the lingerie brand.Read moreGap Inc. will close 350 stores and exit malls entirelyMacy’s to open smaller stores, bigger fulfillment centersPE firm to take Victoria’s Secret private as Leslie Wexner steps down Full Name* Message*
said any shops will have the off-season problem, however, if in the off-season is not good business, do not take a certain strategy, it is possible to let the store completely sink in the off-season, eventually quit the stage of history. So, if you want to shop business booming development, but also need to grasp the relevant methods in the off-season. So, how can we deal with the opening of the off-season restaurant crisis?
1, occupy the market
for the franchise, you must first join the restaurant received by our guests, and an excellent reputation in the market, brand, technology and service headquarters are in place, with independent R & D team meal products, improve the internal management, so that when you deal with the difficulties of the headquarters will also give guidance the most professional advice, but also to join such catering franchise itself will have a certain share in the market, these shares are given to loyal fans, will never abandon the store, this is also the way ahead of other businesses.
2, updated meal
continue to introduce new products to customers, even if every day to eat also have new tricks, to fit the customer’s mind, even if the old diners, we are not afraid, because we are full of new kind, continued to surprise the customer. Through excellent meal products, access to the majority of the group’s favorite, stimulating sales of food and beverage stores.
3, business strategy
food and beverage franchise business must have their own food products for the operation of the business strategy, on their own positioning is accurate, whether your customer group psychological understanding. We can have a day to record store day traffic flow, time period, customer groups, customer preferences, and strengthen the friendship communication, held in the new and old customer feedback small activities, coupled with the franchise brand strength, in the peer competition will only keep the top, the corresponding headquarters will give guidance, let you shop carefree, happy to make money!
This is not the
season, what a terrible thing, but for many operators, if can choose to better business strategy, but will let the store to play a higher reputation in the off-season, obtain better development. So, if you open a restaurant franchise, do you know how to deal with the off-season crisis?