has a kind of garbage station on the Internet, that is, we often say that the title of the station, the entire web site is the title of the party, in order to attract headlines to deceive users click. For example: many small movie websites have such advertising links, click on the "play" button, and then play out is the advertising page, and there are other links to sell drugs. Similar sites too much, and even some false news information to deceive users click, I think many Internet users are very disgusted and disgusted. The website cheats user clicks undoubtedly to increase IP, PV, increase advertisement income again, or direct flicker user clicks advertisement page namely. At present, the most common is those web game popups, such popups are many users can not stand, but why can this site still survive? This kind of site should not rank and flow. Seriously hurt the user experience of the site.

Title station operating ideas: to attract users or to seduce

in the title station often see some strange and eccentric title, in fact, carefully read those articles, it is not difficult to find these articles are copied, or slightly modified, but there is not much relationship with the title. Or with beautiful pictures to attract users to click, click after the jump to the page advertising, in short, the title station operation thinking is very simple, that is to use the user curiosity, but psychological, in order to attract many users. Such operational thinking has its reason, the majority of Internet users have such Internet psychology, no matter what kind of site, you can use this user psychological characteristics. But best not to run this title garbage station, basically this site did not visit customers, who will be willing to be second times, perhaps the title of this station can get some advertising revenue in the short term, but the premise is the website has a lot of traffic.

Title station itself harm: deceive users, website integrity into a problem

Title station not only hurt the user experience, but also deceive the user’s feelings, so the user will not easily believe such a site, the integrity of the site is exposed. A user does not trust the site, imagine the website of those ad information who will see, even if inadvertently click, and there will be no user believe that advertising information. And then the product trust will also have problems, so advertisers in such a site advertising, it is estimated that there is not much practical benefits. There may also be some negative effects on corporate brand image. In fact, many of those titles are large news websites, such as those of entertainment news stations. The strange thing is that such sites are still strong, not dropped by Baidu, not by Baidu K station, part of the webmaster will use a single page to earn advertising costs. For example, the use of film information to attract users, in fact, the latest movies can not play online online, purely to attract fans click advertising.

Title station profit model: short term >

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