She said: “It’s really important that Oxford faces head on the systemic issues it has concerning access and inequality, and I hope this is some kind of part of that.I’m hoping the week will encourage people to think about these issues on a day to day basis and do their best to counteract them.” Aiming to make Oxford a more progressive and inclusive institution, the group encourages public discussion of Oxford’s “uncomfortable” history, especially regarding its imperialist past. In discussing the importance of hosting an Equalities Week, Sentance highlighted the necessity of the Oxford community confronting its systematic inequalities. Singh told Cherwell: “We all experience life differently – I don’t simply mean that we have different experiences but also that no person thinks in the same way as another. Due to these differences, it is vital to listen to one another because it is vital to try to understand. It is not enough to believe and say that we care. Be curious, learn more and love people. Champion those people who experience injustices. By hosting events such as EqualiTEAs, a women*’s night at the Hertford bar and an Equalities formal, Sentance hopes Equalities Week will foster a greater sense of community across Hertford College and a greater awareness of everyday activism in which one may participate. Oxford has been criticised recently for racial profiling of students by porters and for failing to treat disabled students fairly. On the importance of Equalities Week and her admiration of the work Sentance has done, second-year Hertford student Ashley Singh discussed the way in which people must interact to fight for acceptance, inclusion and equality. Fenella Sentance, Hertford’s JCR equal opportunities representative, planned the week in collaboration with other Hertford students, resulting in a fully student-organised event. Sentance told Cherwell: “The main goal was to focus on those communities – their experiences and concerns. Everyone in college has been enthusiastic [and] supportive, which has been really nice.” Sentance said: “I’d like women*, people of colour, LGBTQ+, working- class and disabled students at Hertford to feel recognised and listened to – and to feel that they have a community of people supporting them.” Sentance said that the goal of Equalities Week is to ensure women*, black and minority ethnic (BME), working class, LGBTQ+ and disabled students at Hertford have an opportunity and space to share and focus on their experiences. During fifth week, Hertford College hosted its annual Hertford Equalities Week. “To do so, we must participate, avoid being a bystander, even (or perhaps most importantly) in everyday life. Validate people – your peers, your mentors, the people who serve you, the people who rarely feel valued. Fight ignorance – the rights given to all people (freedom, safety, equality) protected by law are not just given. They are duties for us all.” There was a women*’s meeting and box decorating event on Tuesday in the JCR. On Wednesday, there was an Equalities Week formal hall to celebrate diversity and inclusion at the College. The formal hall hosted speeches about equality and diversity on campus.Hertford hosted an Equality and the Arts Panel Thursday to discuss activism, diversity and the arts with poets Will Harris, Rachel Long and Jay Hulme. With an aim to encourage the Oxford community to consider ways in which inequalities and injustice can be combated at Oxford, it is an opportunity to discuss topics including diversity, social equality, justice and activism. Hertford Equalities Week will wrap up Sunday, Nov. 17 with a talk from public engagement walking tour company Uncomfortable Oxford at 5:30 p.m in the Hertford Old Library.
what is soft
as its name implies, it is relative to the rigid advertising, by the company’s marketing planner or advertising company’s copywriter to be responsible for writing "text ads". Compared with hard advertising, soft Wen is called soft, subtlety lies in a "soft" word, like a ruthless character behind a gentle appearance and not dew, and overcomes invisibly, until you find this is a soft text, you have not cold at the fallen into a carefully designed "soft text ads" trap. It is the pursuit of a silent, salutary influence of education communication effect. If the advertising is hard WaiGu Shaolin Kung Fu; so, soft Wen is Wudang Killing with Kindness, a ruthless character behind a gentle appearance, act tough and talk soft internally and externally, is the most powerful marketing tool.
enterprise through the soft Wen can bring their own some publicity or advertising the event exposed to newspapers, magazines and other print media, in order to achieve the advertising effect and improve business visibility and reputation to. Soft in the current has become a very practical way of corporate propaganda, corporate planning department often put the soft Wen advertising as an important job to do, often can not achieve the effect of hard advertising.
definition of soft
1, the narrow sense: refers to the enterprise to spend money on newspapers or magazines and other media published on the propaganda of pure text ads. This definition is an early definition of what is known as paid text advertising.
2, generalized: refers to the enterprise through the planning can enhance the corporate brand image and visibility published in newspapers and magazines, DM, network, mobile phone text messages and other publicity carrier, or can promote enterprise sales of some propaganda, interpretation of articles, including specific news reports, articles, essays, advertising pay depth case column analysis.
how to write soft
1, write text first to select the starting point, namely how to embed the content need to publicize the products, service or brand information perfect, a good starting point to make the soft look like nature itself, to achieve the ultimate soft advertising.
2, the design of the structure of the article, to grasp the overall direction, control the trend of the article, choose the title of strong impact.
3, improve the overall framework according to the text, rich content, specific content.
4, repeated communication and improvement.
of course, if you need a better soft Wen, then you can find a PR company or reporter to write, and now there are many people on the Internet to provide professional soft writing services.
soft advertising and promotion
is now in the network more and more soft occupation, high quality soft, not only can increase the site of the connection, also can let the site to get good rankings, site in Baidu and GOOGLE in included increased significantly and many key words get good rankings, soft Wen promotion effect is very obvious. So, how can we write high quality soft Wen? What kind of soft text is easy to be reproduced >