Houston teammate Austin Rivers, who joined the Rockets just three weeks ago, marveled at Harden’s ability to not let Sunday’s struggles spill over into Monday’s performance.“He comes off a game where he was 1 for 17 and everybody’s saying whatever and it just doesn’t even faze him. He just comes in tonight like he was 17 for 17,” Rivers said. “That’s just the mindset that the great ones have. I’m telling you right now, if another player went 1 for 17 they would have come in tonight a little … messed up. James comes in and that’s just why he is who he is and it’s impressive.”After his huge first half, the Grizzlies double-teamed Harden on most every possession in the first few minutes of the third quarter and he didn’t score again until there were about five minutes left in the period. That basket was the start of an 11-0 run capped by a 3-pointer from Harden that pushed the Rockets’ lead to 76-60 with about 3 1/2 minutes remaining in the third.A 3-pointer by JaMychal Green got the Grizzlies within 12 later in the third before Harden scored five quick points to make it 87-70.Garrett Temple and Mike Conley scored 14 each for the Grizzlies, who lost for the eighth time in nine games.ADVERTISEMENT LOOK: Joyce Pring goes public with engagement to Juancho Triviño Meralco sends Garvo Lanete to NorthPort for 2020 draft pick PH underwater hockey team aims to make waves in SEA Games PLAY LIST 02:42PH underwater hockey team aims to make waves in SEA Games01:44Philippines marks anniversary of massacre with calls for justice01:19Fire erupts in Barangay Tatalon in Quezon City01:07Trump talks impeachment while meeting NCAA athletes02:49World-class track facilities installed at NCC for SEA Games02:11Trump awards medals to Jon Voight, Alison Krauss THEY SAID ITHarden on if having the most consecutive 30-point games since Chamberlain means anything to him: “No. The win was important.”MR. 600The win was the 600th of D’Antoni’s career. The 67-year-old coach had 14 wins in one season in Denver, 253 in five years in Phoenix, 121 in four seasons with the Knicks, 67 in two years with the Lakers and got his 145th victory with Houston in his third season.“I appreciate these guys and everybody before them,” D’Antoni said. “But it just means you’ve coached some good guys, and you’re able to avoid getting fired too many times.”UP NEXTGrizzlies: Host the Milwaukee Bucks on Wednesday night.Rockets: Host the Brooklyn Nets on Wednesday night. Houston Rockets’ James Harden (13) goes up for a shot as Memphis Grizzlies’ Garrett Temple (17) and Mike Conley defend during the first half of an NBA basketball game Monday, Jan. 14, 2019, in Houston. (AP Photo/David J. Phillip)HOUSTON — After scoring a season-high 57 points in Houston’s win over the Memphis Grizzlies on Monday night, James Harden was asked how he was able to put Sunday’s loss to Orlando, when he went 1 for 17 from 3-point range, behind him so quickly.“I went 1 for 17? That’s a lot of 3s missed,” he deadpanned. “Oh wow!”ADVERTISEMENT View comments LATEST STORIES Then the reigning MVP, who scored 38 points against the Magic despite that terrible statistic, got serious when asked if it’s easy to forget about such a night.“Yeah, because if I make six of them it’s on,” he said. “It’s a 60-point game. So Orlando got lucky last night.”FEATURED STORIESSPORTSPrivate companies step in to help SEA Games hostingSPORTSUrgent reply from Philippine football chiefSPORTSWin or don’t eat: the Philippines’ poverty-driven, world-beating pool starsHarden extended his streak of 30-point games to 17 by halftime, pouring in a franchise-record 36 points in the first half to send Houston on its way to a 112-94 victory. It’s the longest such streak since Wilt Chamberlain had 20 straight games of at least 30 points in 1964.It’s the franchise-record 14th time Harden has scored 40 this season and the eighth time in his last 11 games. It’s the third time he’s topped 50 points this season and the 12th time in his career. He surpassed his previous season best of 54 against Washington and fell just shy of the career-high and club-record 60 points he scored last January against Orlando. Is Luis Manzano planning to propose to Jessy Mendiola? TS Kammuri to enter PAR possibly a day after SEA Games opening Private companies step in to help SEA Games hosting SEA Games hosting troubles anger Duterte SEA Games: Biñan football stadium stands out in preparedness, completion LOOK: Joyce Pring goes public with engagement to Juancho Triviño Memphis coach J.B. Bickerstaff, who worked for the Rockets from 2011-16, said his team tried to keep the ball out of Harden’s hands, but Houston does such a good job of putting him in different spots on the floor that it’s difficult to do effectively.“There’s so much space, so you have to give them credit and give him credit just for the talent he is and the impact he has on the game,” Bickerstaff said.Harden’s latest big game came on a night when the Rockets were without three starters, as center Clint Capela joined Chris Paul and Eric Gordon on the injured list after he hurt his right thumb Sunday night. It’s possible Capela could miss significant time, but coach Mike D’Antoni said the team won’t know how long he’ll be out until he gets a second opinion later this week.Harden made his first two 3s on Monday night to quickly outdo his 3-point shooting from Sunday and finished 6 of 15. It’s the 13th time in the last 14 games that he’s drained at least five 3s after his NBA-record streak of 12 straight ended with his cold shooting performance against the Magic.Harden made 15 of 17 free throws and had nine rebounds, two assists and two steals.He crashed to the court making a 3 as he was fouled by Green to give him 52 points with just under five minutes remaining. Harden completed the four-point play to make it 103-85.Harden went to the bench to a standing ovation with 3:35 left and Houston ahead 107-85.TIP-INSGrizzlies: Kyle Anderson missed the game after spraining his left ankle Saturday. … Jaren Jackson Jr. had 12 points.Rockets: Paul missed his 12th game in a row with a strained left hamstring. … Gordon missed his eighth straight game with a bruised right knee. … Danuel House had 15 points and Rivers scored 11. … Nene started in place of Capela. 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Like many marketing people in the business world I have been watching Facebook very closely since they recently opened up to people beyond college and high school students. (I actually “snuck” into Facebook a year ago using an alumni .edu email address.)There are a lot of reasons why Facebook is poised to be pretty successful in the business world, even against entrenched competitors like LinkedIn. The key reason is that Facebook is a platform – an open network that allows others to develop applications for it – and because of that there are thousands of ways you can use Facebook because thousands of people have developed applications for it. By contrast, LinkedIn is a relatively closed system.But, being a platform is not enough. Facebook has a number of big challenges before it can cross the chasm into mainstream business use the way LinkedIn has (about 5% of my contacts are on Facebook, but 50% of my contacts are on LinkedIn, and I tend to have pretty “early adopter” people in my contacts).1) Integration with Outlook. Business people live in Outlook. We use email the way college kids use SMS (text messaging) or IM (instant messaging). I have actually had a credible & intelligent venture capitalist tell me that he did text messaging, when he actually just sent emails on a Blackberry. LinkedIn does a great job of integrating with Outlook. I can just click a button to tell it to scan my Outlook contacts to find people, and there is even a LinkedIn toolbar that makes a lot of cool stuff from LinkedIn accessible from Outlook.For Facebook however, there is no integration. They have a place where you can upload a contacts file with some instructions, but to get it to work the process took me over half an hour. The default format that I exported from Outlook was not readable by Facebook, so I had to play a bunch of games in Excel to make it work. If I weren’t writing a blog article about this, I would never have actually spent the time to finish.2) Better company search functionality. We have a number of HubSpot employees on Facebook, and I was trying to connect with them. So I tried to search for people who work at “HubSpot”. I got no results and was puzzled. Apparently Facebook does not have an automatic database of companies that builds based on people entering new companies (like tagging). It seems like there is some manual process to add companies to the list of companies that you can search for. This was probably because Facebook started at a few colleges and then expanded from there, and it is not that difficult to manually update that list of organizations. I am sure they copied the methodology for companies from what they did for colleges. But there are over 25 million small businesses in the US, so I don’t think that method is scalable in the business world. So for now, when I search for HubSpot employees I get zero results on Facebook, when it should be a lot more than that. This limits their growth.3) Branding & Experience. Facebook is really meant for college students (and now high school kids too). There are a lot of parts of the application that are clearly built around a brand and image that is appealing to students. But I join social networks for business purposes. So, why is it that on Facebook I get the following screen when I accept someone as my friend?I am married and not looking online for people to “date” or “hook up”. LinkedIn uses a “worked with”, “managed”, “reported to”, “business partner” paradigm for defining the nature of relationships, clearly more relevant for business.Another problem with Facebook for business is that the design of the profile is based on what a college student would want, not a professional. Facebook lists your sex, your current relationship status, if you are interested in men, women or both, what you are looking for on Facebook (options include “a relationship”, “dating”, “random play”, “whatever I can get”). Not only is most of this not appropriate for a business social network, some of it is actually illegal to ask during a job interview.I think that this branding or user experience problem is Facebook’s biggest barrier to being successful in the business market. But, there is a cool opportunity here for Facebook to “skin” or provide a “theme” based on what type of user you are. For instance, a college student could get the current version, but I could get a version with a little different interface and data fields. This would also provide an interesting way to keep people on Facebook once they graduate, you could just allow them to change from a “student” to a “business” account so that their “looking for random play” setting would be hidden from their potential and actual employers.Have you tried using Facebook for business networking? Let me know about your experience, good or bad, by leaving a comment below. Originally published Sep 24, 2007 2:34:00 PM, updated July 11 2013 Topics: Facebook Marketing Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlack
@rickburnes Topics: Ellie “Pam” Mirman ( @ellieeille) @prashantkaw Mike “Michael Scott” Volpe ( @karenrubin Rick “Jim” Burnes ( Credits @mvolpe Dan Tyre (as himself) It may come as a surprise, but HubSpot hasn’t always been fluent in the language of Twitter. It took intensive training sessions led by HubSpot’s social media frontiersman and VP of Inbound Marketing, Michael Scott … I mean, Volpe. Originally published Sep 3, 2009 7:21:00 AM, updated October 20 2016 Director, Producer and Film Editor: Rebecca Corliss ( Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlack
Originally published Feb 10, 2011 1:00:00 PM, updated February 01 2017 Learn how to redesign your website for marketing results Download the free kit to learn how to turn your website into an internet marketing machine.
Where Paid Media Makes Sense Earned media is the content you create to get others to share it. “So, you are earning the attention of your buyers,” says David. This can take the form of blog posts, webinars, reports, videos and other compelling content. In other words, this is all inbound marketing is about. What Is Paid Media? Originally published Jul 25, 2011 9:00:00 AM, updated October 20 2016 Public Relations The Biggest Mistake You Can Make Paid media, on the other hand, is when you are spending money for somebody else’s media property. An example of that would be Google AdWords: you pay for ads that show up next to specific search results. Paid media encompasses a range of formats, including banner ads, GroupOn emails and even press releases. Press release circulation is actually one form of paid media that makes a lot of sense for marketers. When services like Marketwire and PR Newswire distribute your press releases, you can earn great inbound links and increase your SEO authority and ability to get found online. Spending too much effort on paid media is a mistake, says David. “Your primary should be the earned form,” he says. Maintaining a healthy balance between earned and paid media results in a great marketing combination. So revisit your paid marketing initiatives and if you are spedning too much money or effort on them, think about ways to cut back and invest more in earned media. Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlack How do you leverage paid media? In marketing circles, the discussion around earned media vs paid media is often heated. Yet, this conversation doesn’t have to be black and white and, as David Meerman Scott points out, this is not an either/or proposition. Topics: Inbound Marketing In some cases, paid media in combination with your inbound marketing efforts can make a lot of sense. In this episode of the Weekly Marketing Cast, we are taking a closer look at this discussion: What Is Earned Media?
In an help accomplish your specific business goal Social networks are growing up. Advertising is clearly only going to expand on social media services. As a marketer, it is critical to interview with TechCrunch test emgering advertising opportunities Bain goes on to explain that, while traditional online display ads only get a click-through rate of around .05 percent, Promoted Tweets are seeing engagement in the double digit percentages. The program is launching with companies like Dell, HBO, Red Bull, and Sephora. However, an ad will only appear to a user if he or she is already following the account that purchased the ad. These Promoted Tweets will appear at the top of a user’s feed on Twitter.com, but as the user gets new tweets, it will be pushed down the page, just like other tweets. to understand how they work to Originally published Jul 28, 2011 5:35:00 PM, updated October 20 2016 Topics: Twitter has stated previously that it plans to launch a self-service version of its Promoted Tweets platform to small businesses by the end of the year. , Twitter’s Head of Global Revenue Adam Bain shared a couple of interesting insights about Twitter’s Promoted Tweets. Twitter Updates Bain said, “We’ve found that 20 to 40 percent of users follow one or more brands on Twitter,” he explains, noting that this is extremely important. (The stat is based on third-party research and is so wide because the definition of “brand” varies.) He continues, “Users want to be updated when brands have updates or exclusive content. The one problem we’ve heard from users is that when there is exclusive content or deals, there’s a chance they might miss them.” Twitter announced today that users can expect to start seeing advertisements in their main stream of tweets from Twitter’s Promoted Tweets advertising platform. Most Twitter users knew it was only a matter of time before ads came to their main stream of tweets. Twitter has already been testing these ads with third-party clients like Hootsuite. . Keep an eye out for Twitter’s release of its self-service platform later this year. Only time will tell how users will embrace this new type of advertising on Twitter. What is your opinion on advertisements coming to your main Twitter stream? Marketing Takeaway Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlack